© Copyright 2019 Sparks + Co., LLC. All Rights Reserved. Please do not reproduce without the expressed written consent of Sparks +Co., LLC.

WE ARE LOCATED AT:

          7000 Central Parkway, 1100

          Atlanta, GA 30328

          Appointment Only

          (404)-590-1402

       

          info@shesparks.com

LET'S GET SOCIAL:

         

SHE SPARKS
 

A branding agency that mentors businesses through the process of building and maintaining their brand.

 

PRIVATE POLICY

TERMS & CONDITIONS

  • Facebook - White Circle
  • Twitter - White Circle
  • Instagram - White Circle
  • LinkedIn - White Circle

YOU'VE

ALWAYS

DONE IT

YOUR WAY

now, let's do it differently                

  BRAND  THINKING

Are you looking for a new way of thinking, a fresh way to approach challenges, or insight into how to push innovation forward within your organization?

 

 Learn  the tools, cases and approach behind Brand Thinking in a two-day workshop, hosted by Clarissa J. Sparks.

WORKSHOP: BRAND THINKING - 2 DAY STRATEGY WORKSHOP

A TWO DAY LIVE BRAND STRATEGY WORKSHOP IN ATLANTA, GA

BRAND THINKING - WORKSHOP IN ACTION

SENSING
PHASE 1
THINKING
PHASE 2
MAKING
PHASE 3
MAKING
PHASE 4

Brand Thinking Toolkit: 5 Essential Templates

Brand Thinking Canvas One: Define The Core of Your Brand

Brand Thinking Canvas Two: Mapping Out Your Audience

Brand Style Guide

 

Brand Blueprint

 

Set of Markers &  Post -It- Notes

WORKSHOP: DAY ONE

WORKSHOP: DAY ONE

BRAND CHECKUP: ARE YOU LOOKING TO (RE)BRAND?

9:00 AM

BRANDING 101: INTRODUCTION TO BRAND THINKING - WHAT MAKES A STRONG BRAND?

9:15 AM

BRAND EXPOSURE: DISCOVER HOW EXISTING BRANDS ARE USING BRAND THINKING

9:45 AM

QUICK BREAK

10:00 AM

THE ANATOMY OF A BRAND: THE BRAND CORE, BRAND IDENTITY, AND BRAND INTERACTIONS

10:15 AM

QUICK BREAK

11:45 AM

BRANDING EXPERT: TRADEMARK -  PROTECTING YOUR BRAND

12:00 PM

LUNCH BREAK

12:30 PM

BRAND THINKING IN ACTION - CREATE A BLUEPRINT FOR YOUR BRAND

DEFINE YOUR CORE, BRAINSTORM YOUR IDENTITY & INTERACTIONS

1:00 PM

QUICK BREAK

3:00 PM

VISUALIZE YOUR VISION

VISUALLY EXPRESS HOW YOU WANT YOUR BRAND TO FEEL TO YOUR TARGET AUDIENCE

3:15 PM

DAY 1: WRAP UP

4:00 PM

WORKSHOP: DAY TWO

BRAND CHECKUP: WORKSHOP DAY 1 RECAP

9:00 AM

BRAND THINKING IN ACTION: CREATING A BRAND BLUEPRINT

DEFINING YOUR BRAND INTERACTIONS

9:30 AM

QUICK BREAK

10:00 AM

BRANDING EXPERT:

GOING DIGITAL - THE BASICS OF DIGITAL MARKETING

10:45 AM

LUNCH BREAK

11:15 AM

BRAND THINKING IN ACTION: CREATING A BRAND BLUEPRINT

MAP OUT YOUR TARGET AUDIENCE

11:45 AM

QUICK BREAK

1:30 PM

BRAND PITCH

THE PERFECT PITCH FOR BRAND MESSAGING

3:00 PM

PLAN FOR ACTION:

30-DAY BRAND STRATEGY

4:00 PM

WORKSHOP HOST

@clarissajsparks

Clarissa J. Sparks, branding strategist, experienced facilitator, and founder of the She Sparks Agency in Atlanta, Georgia. She is passionate about leveraging her experience across a wide range of industries to help multi-passionate entrepreneurs, emerging leaders, and corporations design innovative, sustainable business models and strategies. Clarissa turns ideas into visual and tangible experiences, and always brings a new perspective to the table – inspiring others to get involved.