Clarity, Consistency, & Confidence

I am on a mission to help more women entrepreneurs build scalable brands with clarity, consistency, and confidence. By acting as their mentor and giving them access to entrepreneurial education, programs, and digital resources, I empower them to take their business to the next level.

Being in love is great. Being in love with your business, when you’re an entrepreneur, is even better.

Waking up each morning knowing you're pursuing your passion is a feeling like nothing else. For me, that passion ignited with branding—I loved the thrill of creating new ideas and overcoming challenges. 

That being said, I still encountered so many obstacles when I started my own brand. Even as a branding expert, my journey was full of overwhelm, frustration, and moments of doubt. I found myself unable to articulate my own brand clearly and caught in the trap of offering too much without a distinct focus.

Out of this struggle, She Sparks was born—a brand consultancy designed to empower women to overcome barriers, confront fears, and craft personal brands that resonate deeply with their audience. The mission? To instill clarity, courage, and unwavering consistency in every aspect of their entrepreneurial journey. Through She Sparks, I strive to provide the support and guidance I once hoped for, helping aspiring women entrepreneurs navigate the complexities of branding with confidence.

With She Sparks, my goal is not only to build brands but to cultivate a community of empowered women who chase their dreams fearlessly and create the lives they deserve.

 

About Clarissa

With over a decade of experience in brand strategy and digital design, Dr. Clarissa J. Sparks is a certified brand strategist, mentor, and investor in women entrepreneurs. She holds a Doctor of Education degree in Education Leadership from Clark Atlanta University, a Master of Business Administration from Troy University, and a Bachelor's degree in Marketing and International Business from Albany State University. Dr. Sparks is also a Cornell University Course Facilitator for the Bank of America Institute for Women's Entrepreneurship, bringing her expertise to empower women in business.